Red Suede Shoes
ABOUT Red Suede Shoes:
WHO WE ARE: Red Suede Shoes is Michael’s consulting firm born in Chicago and raised in a fast paced high energy environment working with clients nationwide. Red Suede Shoes is hyper focused on finding opportunities to shake things up, explore innovative solutions, and build meaningful engagements for our clients and their communities. We realize that business gets done when people have fun and we’re here to help you make that happen.
WHAT DO WE DO: We shake things up. Ok, we do a lot more than that, but as far as you’re concerned, our job is to make it simple for you. We do this through a strategic process of marrying your marketing, digital presence, business development, events, and operational processes as needed. From engaging your top clients to bringing your brand to the streets, from hosting a conference to hitting your revenue projections and beyond, let's do this.
WHY YOU WANT TO WORK WITH US: We’re fun, we’re good at what we do and we pride ourselves on deep attention to detail coupled with connections and experience. We value creating lasting impressions. And, let’s face it, you don’t need another headache, let us help take the stress out of innovation.
2014 - Present | CEO
DHL O'Hare Expansion Ribbon Cutting Event with Mayor Rahm Emanuel produced by Red Suede Shoes.
HIGHLIGHTS OF MICHAEL'S WORK:
Mission: Business gets done when people have fun
Clients include, Microsoft, Verizon, Walker Sands, American Marketing Asso., DHL +
DHL Ohare Expansion Ribbon Cutting with Mayor Rahm Emanuel
AMA Consultancy Fall 2017
8 weeks to review full event portfolio, focus on remaining 2 events for 2017
In 2016 events came in $300k under projected review, after consultancy 2017 events came in $450k over projected revenue
Fear Paradox Summit July 2017
Engaged with year 1 summit 30 days prior to launch when event was about to be canceled, $60k in debt and under 30 tickets sold
Brought the conference out of debt, all expenses covered, over $10k net revenue, with $115k in partnership and sponsorship engagements and over 300 tickets sold
Venture Connects 2014-2015
Events: Grew calendar from 4 to 30+ events with 3 unique concepts increasing previous average single event attendance by 200%+
Sponsorship: $0 to $30K+ in one year
Marketing: increased social media following and email subscribers by 30%
Founding Partner in the FUND Conference
Startup Launch Party produced by Red Suede Shoes.
Above photos from Red Suede Shoes events and curated experiences.
“Michael is a talented and dynamic professional in experiential marketing. She uses an inspiring mix of creativity and nuts-and-bolts planning to create successful events and other experiences to achieve desired results. Michael is super smart, pleasant to work with, focused and possesses peerless follow-up skills. Her organizational skills are second to none. I always enjoy working with her!”